Hi, I’m Un the Fun Monkey—tail wrapped round the remote—and this is my 2025 NOW TV Review. I swing through the Entertainment, Cinema and Sports memberships, what NOW Boost unlocks (think 1080p, 5.1 and ad-free on-demand), how the apps behave on smart TVs, mobiles and browsers, and how many simultaneous streams you can juggle without dropping a banana.
We’ll also chat price versus value, rolling deals, profiles and parental controls, downloads for on-the-go viewing, and the balance between live channels and box-set binges—so you can see whether NOW TV fits your 2025 watchlist better than the competition.
NOW TV Score Summary
SPORTS DAY PASS £14.99
Un the Fun Monkey here! Here’s my swing at NOW TV: it’s built to let you pick, mix, pause, and bounce—grab the movies, sports, or box sets you want, and pay as you go. It’s TV that never asks you to settle down.
- 🦧 Pay-Per-Pass
- 🎬 Sky & HBO Hits
- ⚽ Sports When You Want
- 🚀 Boost for More
- 🙈 Offline on the Go
- 📝 Cancel Anytime
- 🔄 Pass Switcher
- 👑 Reality TV Overload
- 🍌 3 Streams with Boost
- 🛡️ Parental Guardrails
- 📱 Universal Access
- ⏰ Serial Dippers
- 🏟️ Event Watchers
- 👨👩👧 Mix-and-Matchers
- 🙊 Freedom Fans
NOW TV Review 2025: What Makes It Stand Out
Should You Try NOW TV in 2025? Un the Fun Monkey Weighs In
NOW TV in 2025: Un The Fun Monkey’s Quickfire Verdict
NOW TV stands out as your hassle-free gateway to the latest shows, Sky originals, and big movie releases—with no strings attached. Whether you’re after live Premier League drama, a film marathon, or a quick box set binge, NOW TV’s flexible passes and HD boosts give you the pick of the bunch, on nearly any device you’ve got.
Un The Fun Monkey says: “Just want tonight’s cinema hit, or fancy a marathon of classic TV? Grab a pass, press play, and enjoy—no faff!”
NOW TV FEATURE HIGHLIGHTS
🍌 “Why choose NOW TV in 2025? Un the Fun Monkey’s top reasons to swing into streaming…”
FLEXIBLE PASSES
Build your own streaming jungle—grab Entertainment, Cinema, Sports or Hayu passes as and when you want. Pay only for the vines you wish to swing on!
SKY ORIGINALS & EXCLUSIVES
Binge on brilliant Sky Originals, the latest box sets, top documentaries, must-watch movies—only found on NOW TV’s tree branches.
LIVE SPORTS & PREMIERES
Grab front-row action with Sky Sports’ biggest games and brand-new movie releases streamed live and ready whenever.
ZERO CONTRACT COMMITMENT
Stay free as a monkey—no restrictive contracts. Join for a month or leave for a while whenever you like.
MULTIPLE DEVICES
NOW TV lets you set up on up to six gadgets—plus watch together on two at the same time. No banana splits over the remote!
INSTANT ACCESS
All set in moments—sign up and explore shows in less time than it takes to peel a banana.
KIDS MODE & FAMILY FILTERS
Let the little ones loose (safely) in Kids Mode, loaded with just-for-them content and easy-to-set family controls.
OFFLINE DOWNLOADS
No WiFi in the jungle? Download episodes to your device and watch wherever—perfect for holiday travels or long train rides.
HD STREAMING
Enjoy crisp HD clarity across films, matches, and series—get closer to the action right from your sofa branch.
NOW TV Pros and Cons – True 2025 Jungle Review
See Where NOW TV Swings High (and Trips Up)
No Contract Fuss
Sign up, swing out! No fixed deals, no contract traps—watch whenever the mood strikes and cancel whenever you want. True streaming freedom, Un-style!
Brilliant Sky & HBO Content
Always feast on the newest Sky Originals and US shows. Binge complete box sets and catch major film releases fast—perfect for any jungle dweller!
Flexible Passes For All
Mix up Sports, Movies, or Entertainment passes as needed—stay light on your branch, pay only for your current cravings.
HD & Device Upsell
Want Full HD, more streams, or no ads? Get ready to add the Boost pass—extra features don’t come as standard, which can annoy some cheeky chimps.
Tricky Device Support
NOW TV doesn’t run on every device under the sun—including some smart TVs and legacy boxes. Always check the latest compatible gadgets before you leap!
Sports is Costly
Sports fans get walloped with high prices on big event passes. If you watch every week, your monkey budget might take a hit.
About NOW TV: How It Works & Why Fans Love It
NOW TV’s Vibe, Mission & Standout Features—Un the Fun Monkey Explains
Who Is NOW TV?
NOW TV is your go-to if you want the best Sky channels, blockbuster flicks, and live footy—without being tied down. One account, endless swaps: pick a pass for movies, shows, or sports, binge away, and ditch it if you’re not feeling it!
NOW TV’s Mission & Vibe
NOW TV keeps the telly fun, fast, and flexible—no contracts, no catch. Their motto? Let viewers dip in and out of the good stuff, without hassle. Cancel, switch, repeat—however you want to stream, NOW TV lets you have it your way.
Why NOW TV Is Different
It’s all about control! Choose only the passes you need—sports, movies, top TV—and toss them when you’re done. Want new releases and live must-see moments with no long-term strings? NOW TV’s your playground.
NOW TV History: Un the Fun Monkey’s Jungle Timeline
Catch the journey—NOW TV’s big leaps from UK upstart to on-demand legend!
2012 – Swinging onto the Scene
Bursting onto the scene in 2012, NOW TV handed UK streamers the remote and said “no contracts, just pure banana-powered freedom!”
2014–2016 – Passes Galore & Kids Jungle
The jungle got bigger with new passes—Cinema, Sports, Entertainment, Hayu, and a Kids zone with family filters. Loads more ways to watch just what you want!
2017–2019 – Sky Originals & App Magic
The show goes on—Sky Originals take the stage, and the app swings across TV sticks, consoles, tablets and more.
2020–2023 – HD Upgrades & Sweet Streaming
High Definition roars in for movies and shows; offline downloads mean you can keep watching on the move—whether up a tree or on a train!
2024–2025 – Flex, Stream & Evolve
NOW TV goes ultra-flex, stacking passes, streaming across the wildest mix of devices, and always inventing new ways to keep telly truly fun.
Why Choose NOW TV in 2025?
No Contract • Sky Content • Boosted Quality
Cancel-Anytime Memberships
Ooh-ooh! Un the Fun Monkey here — choose Entertainment, Cinema or Sports, jump in for a month, then hop off when you’re done. Flexible, fuss-free, and very banana-friendly.
Sky Channels & Fresh Releases
Stream headline Sky shows and brand-new films live and on-demand — all the shiny telly without a dish, straight to your favourite devices.
Boost for Full HD & Fewer Ads
Add Boost to tidy up those streams — smoother playback up to 1080p and fewer ads on supported devices for a slicker, shinier watch.
How Smooth Is NOW TV?
Day-to-Day App Feel & Membership Capabilities (2025)
Un the Fun Monkey chirps: “Pick the right pass, pop on Boost if you fancy sharper action, and let the app do the heavy lifting.”
| Plan | Max Resolution | Simultaneous Streams | Downloads |
|---|---|---|---|
| Entertainment | Up to 720p (1080p with Boost) | 1 at a time (up to 3 with Boost) | Yes — on phones/tablets for on-demand |
| Cinema | Up to 720p (1080p with Boost) | 1 at a time (up to 3 with Boost) | Yes — on phones/tablets for films |
| Sports | Up to 720p live (1080p with Boost on supported devices) | 1 at a time (up to 3 with Boost) | No — live sport isn’t downloadable |
Membership features, device support, and Boost availability can vary by device and location. Resolution, streams, and downloads depend on your pass, device, and content rights.
Why NOW TV Feels Snappy Every Day
Adaptive Streaming & Wide Device Support
Bitrate auto-adjusts to your connection so playback stays steady, backed by a sturdy delivery network.
Boost for Sharper Picture & Sound
Add Boost to unlock 1080p and enhanced audio on compatible devices—great for big screens and busy households.
Offline Downloads (Selected Passes)
Save Entertainment and Cinema picks to your mobile for trips and spotty Wi-Fi—live sport remains streaming-only.
NOW TV STREAMING COMPATIBILITY 2025
📺 “Un the Fun Monkey here: watch NOW TV almost anywhere you fling a remote in 2025!”
✅ SMART TVs
Swing onto Samsung, LG, Sony, Hisense, TCL and more—NOW TV runs natively, with NOW Boost unlocking sharp 1080p and smoother motion on supported models.
✅ STREAMING DEVICES
Roku, Fire TV, Apple TV, Chromecast and Android TV all play nice. Setup is quick, streams are stable, and Boost trims ads on on-demand while dialling up quality.
✅ GAME CONSOLES
Turn your PlayStation or Xbox into a cosy cocoon of telly. Expect HD playback with your membership, and an upgrade in polish when Boost is switched on.
✅ MOBILE & TABLETS
iOS and Android apps keep the troop happy: profiles, parental controls, and downloads for offline viewing on supported shows and films—perfect for train rides.
✅ WEB BROWSERS
Prefer the big keyboard? Stream NOW TV in Chrome, Safari, Edge or Firefox—up to 1080p with Boost where supported, no extra software needed.
✅ SET-TOP BOXES
Many UK provider boxes include the NOW TV app, so your lounge setup stays simple. One click, instant telly—banana optional.
NOW TV Passes & Features (2025)
Jungle, jungle—pick the pass for your latest craving, or stack several to go bananas with choice.
Entertainment Membership
Score must-see Sky Originals, top dramas, comedies, reality TV, and endless box sets. Watch on two screens, boost for Full HD and a third stream, or download some shows for offline jungle-travels.
Cinema Membership
Stream Sky Cinema’s massive movie catalogue—the freshest releases and hidden gems alike. All in standard HD; get Boost for even butterier pixels, surround sound, and extra device access.
Sports Membership
Access every Sky Sports channel live with the Month Pass—or jump in for one-off action with the Day Pass. Great for big game events, F1, Premier League—and for bananas-level sports action!
🌍 Where Can You Watch NOW TV?
Streaming Access in the UK, Ireland & Beyond—Swing Into Shows Across the Jungle!
Streaming Across the UK & Ireland
Stream NOW TV’s top channels and Sky favourites in the UK and Republic of Ireland. All contract-free, so freedom’s included!
Localised Passes & Picks
Choose from passes tailored to your region—like Entertainment, Cinema, Sports, or Kids—so everyone finds their perfect viewing treat.
Family Streaming Features
Parental tools, Kids Mode filters, and individual profiles keep family streaming easy—so even little monkeys stay safe.
HD Streaming & Flexible Devices
Enjoy HD stunners and reliable streaming on smart TVs, consoles, tablets, and mobiles—NOW TV fits in your pocket or atop your telly.
Mobile Viewing & Offline Play
Take NOW TV with you—watch live or download episodes for later so you can stream even on a plane, train, or treehouse!
MOST POPULAR GENRES ON NOW TV (2025)
🍌 Un’s handy guide: Top Bananas • Loads • Jumbo • Wild • Animazing
BRITISH DRAMA
Original dramas and limited series, from gritty crime to buzzy prestige—plenty that’s pure homegrown and must-see.
Examples: THE LAZARUS PROJECT, CHERNOBYL, BULLETPROOF, THE NEVERS, SAVE ME, TEMPLE
LOL COMEDY
Silly sitcoms, british banter, punchy sketch shows—all guaranteed to add a few giggles to your day!
Examples: BRASSIC, INTELLIGENCE, BOBS BURGERS, AVENUE 5, A LEAGUE OF THEIR OWN, ANTHROPOCENE REVIEWED
BIG-SCREEN MOVIES
Blockbusters, Oscar-winners, family hits and cult cults—escape to the cinema without leaving your nest.
Examples: THE MEG 2, SHAZAM! FURY OF THE GODS, FAST X, THE BATMAN, TOP GUN: MAVERICK, MINIONS: RISE OF GRU
THRILLERS & MYSTERIES
Edge-of-chart whodunits, twisting epics and bingeable limited series—who doesn’t love a puzzle?
Examples: THE UNDOING, THE OUTSIDER, BIG LITTLE LIES, TEMPLE, GANGS OF LONDON, FORTITUDE
FANTASY & SCI-FI
Sky-high futures, magical realms, fiendish monsters and dystopian adventures—let your imagination run wild.
Examples: THE LAST OF US, WESTWORLD, THE RISING, TRUE BLOOD, A DISCOVERY OF WITCHES, RESIDENT ALIEN
REAL-LIFE CRIME
From notorious cases to amateur sleuths, real-life crime docs pack plenty of jaw-dropping discoveries.
Examples: MINDHUNTER, LANDSCAPERS, THE CASE AGAINST ADNAN SYED, THE REAL MANHUNTER, I AM A KILLER, BRIT COPS
STELLAR DOCUMENTARIES
Nature, music, sport and wild stories—discover something new in every stream.
Examples: EXPOSING MUYBRIDGE, BRUNO V TYSON, BRITAIN’S WILDEST, TIGER, SHARK WITH STEVE BACKSHALL, LIVERPOOL NARCOS
REALITY & ROMANCE
From dating dramas to competitive kitchens and deliciously awkward moments—love and laughs abound.
Examples: LOVE ISLAND UK, THE REAL HOUSEWIVES, BELOW DECK MEDITERRANEAN, DATING NO FILTER, THE BACHELOR UK, MADE IN CHELSEA
CHILLS & SCARES
Haunted hides, mysterious monsters and spooky tales—ready for a fright night?
Examples: THE ENFIELD POLTERGEIST, THE LEFTOVERS, GHOST ADVENTURES, ROOM 104, PENNY DREADFUL, THE ESSEX SERPENT
KIDS & CARTOONS
The brightest cartoons for pint-size streamers—hours of fun with gentle stories and favourite characters.
Examples: PEPPA PIG, PAW PATROL, SPONGEBOB SQUAREPANTS, ADVENTURE TIME, TROLLS: TROLLSTOPIA, FIREMAN SAM
AWESOME ANIMATION
Family cartoons and animated cult comedy—straight from the world’s funniest animation studios to your sofa.
Examples: AMERICAN DAD!, THE AMAZING WORLD OF GUMBALL, SOUTH PARK, FAMILY GUY, ROBOT CHICKEN, THE SIMPSONS
GLOBAL HITS
The world’s biggest watercooler TV—winners, classics and new obsessions from every corner of the globe.
Examples: SUCCESSION, GAME OF THRONES, THE WIRE, TRUE DETECTIVE, BOARDWALK EMPIRE, GOMORRAH
Top 10 Most Watched NOW TV Hits — UK All-Time
UK • All-Time • NOW TV Passes Combined (Entertainment, Cinema, Sports & more)
1) Game of Thrones
No.1 binge for a reason—epic quest, dragons, and drama galore.
Epic fantasy, wild twists and dragons—still the UK’s binge king.
2) Succession
Shiv, Kendall, and Roy family drama—better than your favourite soap.
Schemes, power grabs and legendary one-liners. Roy family chaos, anyone?
3) Chernobyl
Raw and powerful, this one sticks in your head.
Riveting drama—powerful, moving, and impossible to pause after the first episode.
4) Gangs of London
Brutal brilliance. London underworld at its wildest.
Grimy underworld, jaw-dropping action—you’ll be glued for every twist.
5) The Last of Us
Survival, heartbreak, and fungal fiends. Adventure with heart.
Humanity, heartbreak, and clickers—one of the best game-to-series journeys ever.
6) Euphoria
Visually wild and brutally real—grabs you by the senses.
Bold, unfiltered teen drama with stunning visuals and a killer soundtrack.
7) Sky Sports Premier League Live
Saturday football, live on your sofa, no contract needed.
Live Premier League action every week—no contract, just cheer.
8) Peacemaker
Superheroes, stupidity, and sharp comedy. It’s a riot.
Superhero send-up with fireworks, chaos, and laughs—DC, but dafter.
9) Big Little Lies
Glossy scandal and secrets—one episode is never enough.
Secrets bubble over in this glossy, addictive, star-studded tale.
10) The White Lotus
Holidays have never been so awkward or brilliant.
Luxe holidays, dark secrets, sun, satire—no wonder it’s a big hit.
*Best-of-the-best determined by play counts across all NOW TV Passes (Entertainment, Cinema, Sports, etc). Tie-break by total hours, then air date. UK only. Like it lively? Try a Pass—no contract, loads to binge!*
Top 10 Most Watched NOW TV Exclusives — UK All-Time
UK All-Time: Un’s Banana Meter 🍌 (Based on viewing estimates and Un’s top picks)
1) Brassic: The Big Score
9.2M estimated views
The gang gets into more monkey trouble than ever, this time from Manchester to Marbella!
2) Gangs of London: Last Orders
8.7M estimated views
London criminals face new jungle-sized threats—get the popcorn and hang on!
3) A League of Their Own: Roadtrip Special
8.1M estimated views
Comedy, competitions, and daft dares—a roadtrip entirely powered by banana fuel.
4) The Midwich Cuckoos
7.7M estimated views
British sci-fi that creeped out even the monkeys. Un had to sleep with the jungle lights on!
5) The Secret Garden
6.9M estimated views
Enchanting magic for curious little monkeys and their grownup guardians.
6) Deadly Cuts
6.1M estimated views
A Dublin hair salon + murder mystery = totally bananas fun, says Un.
7) Monster Family 2
5.9M estimated views
Family-friendly monster mayhem—bring your own banana milkshake.
8) Breeders: Family Chaos
5.5M estimated views
Parenting chaos, laugh-out-loud moments, and relatable mishaps—even the monkeys nod.
9) Bloods: Emergency Laughs
5.2M estimated views
Wild paramedics, emergencies, and non-stop jokes—fasten your seatbelts, Un warns!
10) The Lazarus Project
5.0M estimated views
Time-looping adventures, endless cliffhangers, and plenty of bananas for thought.
*Estimates combine NOW TV popularity charts, unofficial audience info, and Un’s personal jungle sense. No official viewing stats released! For fun and fans only!*
Top 5 Most Viral NOW TV Moments
Un the Fun Monkey’s picks — meme mayhem, chart bumps, and trends that wouldn’t quit
House of the Dragon — The Green Dress
A single dress colour launched a thousand edits — fandom decoded, memed, and re-cosplayed it overnight.
Succession — “L to the OG”
Corporate cringe so potent it looped into anthem status — captions, remixes, and reaction gold.
The Last of Us — Bill & Frank
A tender bottle episode that detonated timelines — playlists, think-pieces, and teary stitches everywhere.
Chernobyl — The Bridge of Death
A quiet, chilling sequence that viewers couldn’t shake — sombre edits and educational threads followed.
Gangs of London — The Pub Fight
Bone-rattling choreography turned into stunt breakdowns, BTS gawps, and “don’t try this” compilations.
Top 10 NOW TV Highlights — Un the Fun Monkey’s 2025 Picks
UK • Editorial Picks • Membership Tips Included
1) Sky Cinema Premieres
Best with: Cinema
Big new films dropping at home — perfect for popcorn and pyjamas.
2) Sky Atlantic & Prestige Drama Box Sets
Best with: Entertainment
Moody masterpieces and talk-of-the-office telly to binge hard.
3) Live Premier League & Big Events
Best with: Sports
Top-tier football and headline fixtures — feel the crowd from your couch.
4) US Comedies & Sitcom Nights
Best with: Entertainment
Light, zippy laughs for weeknights when your brain needs a banana break.
5) True-Crime & Documentaries
Best with: Entertainment
Curious capers and real-world rabbit holes — grab your magnifying glass.
6) Kids & Family Favourites
Best with: Kids/Entertainment
Colourful cartoons and family pleasers — peace and quiet restored.
7) Sky Originals & Miniseries
Best with: Entertainment
Fresh stories with punchy runs — easy to finish, hard to forget.
8) Reality & Lifestyle (hayu add-on)
Best with: hayu add-on
Glossy drama and delicious chaos — perfect background telly while you snack.
9) Sport in Full HD with Boost
Best with: Sports + Boost
Smoother motion and cleaner detail on supported devices — chef’s kiss.
10) New & Trending This Month
Best with: Varies
Fresh drops the jungle’s buzzing about — hop in before they swing away.
Top 5 Must-Watch Shows on NOW (UK)
Editor’s picks (as of 10 September 2025)
House of the Dragon
Critics’ favourite • On NOW
Roaring dragons, fiery politics — a Targaryen family feud that scorches every banquet table.
Succession
Award-winning satire • On NOW
Corporate knives out, Shakespearean sass in suits — the Roys make banana peels look gentle.
The Last of Us
Acclaimed drama • On NOW
A tender, harrowing trek across a broken world — monsters outside, bigger feelings within.
True Detective: Night Country
Chilling limited series • On NOW
Arctic nights, buried secrets — a frozen mystery that grips like a cold banana (trust me, that’s tight).
The White Lotus
Sharp social satire • On NOW
Luxury resort, messy humans — paradise with a wicked wink and priceless side-eye.
Top 5 Critically Acclaimed Movies to Watch on NOW (Rotten Tomatoes)
Un the Fun Monkey’s Tomatometer-tipped picks • availability rotates • updated 5 September 2025
Oscar Winners on NOW
Certified Fresh award magnet
Prestige dramas with shiny trophies and glowing reviews — perfect for a classy couch night.
Big-Screen Blockbusters
High-scoring crowd-pleasers
From pulse-pounding action to dazzling sci-fi epics — popcorn, meet primetime.
Festival Darlings & Indies
Critics’ favourites
Intimate stories and smart surprises — the films cinephiles whisper about on the vine.
Family Animation Gems
Feel-good, critic-approved
Colourful capers that delight little chimps and big apes alike — snack time guaranteed.
Edge-of-Your-Seat Thrillers
Tense & twisty picks
Nail-biters with big Tomatometer energy — keep the lights on, okay?
Top 5 NOW TV Epics That Earned Their Price Tag
Where Big Spending Paid Off
House of the Dragon
Dragon-sized spectacle with the craft to match — the kind of premium fantasy that dominates timelines and keeps subscribers circling back for more.
The Last of Us
Cinematic locations, practical effects, and top-tier performances turn a beloved game into appointment TV — awards juice plus lasting rewatch appeal.
Succession
Precision writing and premium production polish — fewer explosions, more quotable fireworks. A prestige powerhouse that sells subscriptions on vibe alone.
Chernobyl
Unflinching set work and detail-heavy direction deliver a gripping mini-series — critical acclaim, syllabus status, and evergreen discovery.
Gangs of London
Fight choreography with film-level ambition — behind-the-scenes virality, stunt breakdowns, and the kind of buzz that keeps seasons rolling.
BIGGEST CONTENT DEALS ON NOW TV
🍌 Loads of figures are top banana confidential. Estimates shown are industry talk or Un’s own wild guess!
Premier League (Live, 2022–2025)
Rights: exclusive live matches every season on Sky Sports. Value: est. £3.5B per cycle; the UK’s footy crown jewel.
Type: LIVE SPORTS/EVENTS
HBO Originals (First-Run)
Rights: first UK home for the biggest US dramas. Value: hundreds of millions+ across years; pure drama madness.
Type: FIRST-RUN SERIES
F1 World Championship
Rights: every race, all season, Sky exclusive. Value: £1.2B+ estimated—lap after lap of premium speed.
Type: LIVE SPORTS/EVENTS
NBCUniversal Movies Deal
Rights: giant blockbusters land fast on Sky Cinema. Value: guesswork—studio says “massive”!
Type: CINEMA FILMS
Warner Bros Films (Pay 1)
Rights: stream new WB movies after cinemas. Value: major, but so secret even Un’s banana radar can’t snoop it!
Type: CINEMA WINDOW
ATP & WTA Tennis
Rights: watch top tennis action all season. Value: 5-year mega deal, exact sum locked in the monkey vault.
Type: LIVE SPORTS/EVENTS
The Simpsons (UK Streaming)
Rights: every single episode. Value: legendary IP at premium cost!
Type: TV LIBRARY
Game of Thrones (Box Set)
Rights: GoT’s UK streaming home. Value: pure platinum—Un can’t count this high.
Type: COMPLETE BOX SET
Sky Sports NFL Package
Rights: American football, all season long. Value: top secret—let’s just say it’s first down, money touchdown!
Type: LIVE SPORTS/EVENTS
Disclaimer: All figures are ballpark, based on UK press or Un’s hyperactive monkey speculation. Real costs? That’s between the suits and the banana counters!
Can You Get NOW TV in Your Country?
See Where NOW TV Is Available in 2025 (Hint: Not Everywhere!)
AVAILABLE IN UK
NOW TV is at home in the UK, with all passes open—sports, cinema, entertainment, and more. Watch anywhere with broadband and a compatible device!
AVAILABLE IN IRELAND
NOW TV serves Ireland with most of the top picks you’ll find in the UK, minus a few regional shows and sports matches.
AVAILABLE IN ITALY
NOW TV looks a bit different in Italy—expect local Sky partnerships and a fresh mix of drama, live channels and sport.
AVAILABLE IN GERMANY & AUSTRIA
NOW (formerly Sky Ticket) brings German and Austrian viewers a blend of live TV and on-demand—expect some different branding and lineups, but still plenty to stream.
NOT IN SWITZERLAND
NOW TV doesn’t officially run in Switzerland, even though some Sky content is around under other names.
NOT IN USA OR CANADA
No go here—there’s no NOW TV app or pass offering for North America.
NOT IN AUSTRALIA OR NZ
NOW TV doesn’t operate down under—look for Foxtel or other local streamers for Sky stuff.
NOT IN CHINA
NOW TV doesn’t run in China—no app, passes, or Sky access for this territory.
NOT IN RUSSIA
NOW TV isn’t available in Russia—no passes or Sky streaming partnerships on offer.
Is NOW TV Fun for Gamers and Interactive Fans in 2025?
Live Sports. Quiz Shows. Second-Screen Features. NOW TV amps up the action in 2025!
LIVE SPORTS ACTION
Football, F1, cricket and more—all live, all buzzing with extra stats, replays, split screens and banter for the true sports monkey.
INTERACTIVE QUIZ & GAME SHOWS
Play along with the wildest game shows—buzz in for quiz rounds, score with family, and join the fun only NOW TV brings to the living room!
SECOND-SCREEN FEATURES
Grab your phone for polls, trivia, or backstage stats during big live events; your extra screen is the new adventure playground!
NOW TV Review by Un The Fun Monkey
Is NOW TV Good for Offline Downloads?
Learn NOW TV’s Download Limits, Device Caps & Expiry Rules
PLAN-BASED DOWNLOAD LIMITS
Entertainment and Cinema memberships often allow downloads of eligible on-demand titles in the NOW app on mobile. Some shows and films are streaming-only, and live channels aren’t available to save for offline.
DOWNLOAD DEVICES PER PLAN
Phones and tablets are the download jungle here. You can register a limited set of devices to your account; if you reach the cap, remove one in settings to add another before your next trip.
EXPIRY & TITLE RESTRICTIONS
Downloads come with timers: some expire after a set period on your device, and others start a shorter countdown once you press play. A few titles limit how many times you can re-download within a year.
⚠️ A Note from Un the Fun Monkey: Keep downloads for personal, offline viewing. Availability, device caps and expiry windows can vary by membership, country, device and title licensing.
How Secure Is NOW TV?
Encrypted Streaming • Parental Controls • Account & Payment Security
Encrypted Streaming
Streams travel over HTTPS/TLS, keeping your viewing private and shielding personal info from snoops. Un the Fun Monkey approves the secret tunnel!
Secure Payments
Checkout uses encrypted processing and fraud checks for supported payment methods, helping keep billing neat, tidy, and tamper-resistant.
Parental Controls
Set age ratings and PINs so little eyes see the right stuff. Quick to configure, easy to update, and handy for shared screens.
Account Protection
Sign-in verification, device management, and security notifications help keep your account locked to you — not the cheeky neighbour.
Fraud & Sharing Prevention
Monitoring flags odd patterns and clamps down on abusive sharing, with device/stream limits that balance flexibility and safety.
How Does NOW TV Handle Account Sharing in 2025?
Device Limits • Simultaneous Streams • Flexible Locations
Multiple Device Support
Register up to six gadgets (phones, TVs, laptops, tablets) per account. When one monkey leaves the tree, swap in a new one—easy!
Simultaneous Streams
Watch on two screens at the same time—add Boost to unleash a third. No need to fight over the remote, even if the jungle’s crowded.
Easy Profile Selection
Create separate profiles for adults, kids, and Un! Keep your own watchlist and suggestions untangled and suitable for every monkey.
No Strict Location Rules
Stream wherever you swing—home, friend’s place, or while travelling the UK. No postcode block or zip code drama, just a good wifi connection!
UN'S FUN NOW TV FACT
NOW TV zoomed onto the scene in 2012 as Sky’s no-contract streaming spin-off—today a Brit can binge live Premier League or West End dramas, all without signing a contract!
EXPLORE NOW TV PASSESMore Fun Facts About NOW TV
Bright Colours • Sky Crossover Surprises • Midnight Premieres
The Colourful Blob
NOW TV debuted with a bouncy neon-green blob as a logo—Un the Fun Monkey was sure it was inspired by bananas!
Sky’s Cameos
Classic ads featured Sky characters and surprise celebs—the crossover episodes of streaming!
Surprise Show Launches
Game of Thrones and other mega-hits often premiered at midnight—hardcore fans (and at least one monkey) never slept.
How Does NOW Handle Privacy & Data in 2025?
Clear Policies • No Data Sales • Handy Controls
Personalisation & Service Data
Oo-oo! Un the Fun Monkey here — NOW collects viewing activity, device details and diagnostics to fine-tune recommendations, keep streams smooth and fight funny business. It’s fuel for the service, not banana-market data.
No Sale of Viewing Histories
NOW says it doesn’t sell your personal viewing history. On ad-supported streams, partners can help measure and deliver ads — you’ll find consent and preference tools to tweak what’s shared.
User Data Access & Control
From Account settings you can sign out of devices, clear play history rows, request a copy of your info, set profile PINs and parental locks, or even close your account if it’s time to swing on.
Compliance & Transparency
NOW operates under UK/EU privacy law (like UK GDPR). Expect periodically refreshed policies and retention notes written in plainer language throughout 2025 — fewer legal vines to trip over.
What Data Does NOW TV Store?
Un the Fun Monkey’s Snapshot: What NOW TV Collects (and What It Doesn’t)
Here’s a plain-English rundown of common data types used to keep NOW TV streaming smoothly and safely. Exact details can vary by country, device, membership and the law of your land.
NOW TV Data Collection Table
| Data Type | Collection Status |
|---|---|
| IP Addresses | Used to operate the service, estimate approximate location and help enforce account/device rules. |
| Viewing Activity & Searches | Collected — powers personalised picks, Continue Watching and other playback features. |
| Account & Playback Timestamps | Collected — recent device activity times are retained for security and account management. |
| Device Information & IDs | Collected — device IDs, app version and diagnostics support sign-in, security and quality of service. |
| Approximate Location | Derived from IP; precise GPS is not typically required for service eligibility. |
| Email Address | Collected for account setup, receipts, notifications and support. |
| Password | Stored securely for login — keep it strong and unique. |
| Payment Information | Collected and processed securely for billing; handled by NOW and/or payment processors. |
| Ads & Measurement Data (Ad-supported) | Collected where ads appear — includes ad delivery/measurement and, where enabled, device ad IDs. |
| Web Browsing Outside NOW | Not collected — no monitoring of your general browsing on other sites or apps. |
Who Owns NOW TV and Can You Trust Them?
Sky Ownership • UK Headquarters • Trust Signals
Owned by Sky (Comcast Group)
Un the Fun Monkey tip: NOW TV lives under Sky, which is part of the Comcast family. Comcast trades on NASDAQ as CMCSA, so you get big-company oversight and accountability baked in.
UK Base of Operations
A homegrown UK service run from Greater London, operating under familiar UK consumer and data-protection rules — neat and reassuring for local streamers.
Transparency & Reports
Parent-group filings, annual reports, and policy pages outline how the business is run — handy receipts for anyone who likes a peek under the bonnet.
Trust & Track Record
Years in market, broad UK/IE usage, and strong brand recognition make NOW TV a dependable pick — Un the Fun Monkey’s banana stamp of approval.
How NOW TV Began
The Big Beginning
2012 — NOW TV Launches in the UK
Sky leaps into streaming with NOW TV, giving viewers a way to watch Sky’s top shows and movies—no dish, no contracts, no hassle. Grab a pass, start watching, and swing from genre to genre at will. A true TV jungle revolution—Un would approve!
HAS NOW TV EVER HAD A SECURITY BREACH?
🛡️ No confirmed core-system breach
NO CONFIRMED CORE-SYSTEM BREACH
There’s never been a confirmed breach of NOW TV’s main user account systems. Rare leaks have come via external partners, usually resulting in early episode drops—not customer info loss.
Most problems with compromised logins trace back to password reuse or unrelated hacks. A few privacy notices got red tape attention, but nothing classified as a user data breach.
Does NOW TV Have Ads in 2025?
Sponsor Messages • Ad-Free Add-on • Pass-by-Pass Differences
SPONSOR MESSAGES & AD BREAKS
On some passes, you’ll spot short sponsor bits before or during shows. Movie nights and big matches may have a quick ad or ID break.
AD-FREE BOOST
Grab the NOW TV Boost add-on for uninterrupted box sets (plus Full HD and extra device streams)—ads skip the party, just like Un!
ACCESS BY PASS
Kids shows are always ad-free. Sports comes with sponsor bits, but most catch-up TV and on-demand box sets let you binge with barely a pause.
How Does NOW TV Handle Devices & Households?
Register Devices, Stream Anywhere: No Fixed Household, Just Freedom!
How Does NOW TV Treat a 'Household'?
Add up to six streaming gadgets—TVs, tablets, phones, even jungle laptops! Your account isn’t locked to one spot, so you can lounge, travel, or move homes and still watch anywhere. No monkey business, no postcode drama.
Who Should Register Devices?
Whether you’re a solo swinger or sharing with a troop, everyone just registers their gadgets and gets on with streaming. Update or swap devices any time—Un says the only limit is the number of remote controls!
Can You Share Your NOW TV Account? The 2025 Rules
Who Can Watch — How Many Screens — What About Holidays?
How Sharing Works
NOW TV is built for your household—share your account at home, and, with Boost, everyone can stream on different devices at the same time (up to three!). One stream as standard, three with Boost.
Streams & Devices
1 stream per account by default—add Boost for 3. Register up to 6 devices, but you only get to swap 1 a month. Plan your binging!
Password & Household
Best only share your login with those at your address. Sharing too broadly could lead to streams being blocked, so keep it in the family or flat!
Watching Away
Headed out? You can still get NOW TV on your device anywhere in the UK. Get an error? You’ve probably maxed out your streams or devices—log out and you’re good.
2025 Tips
Sports, Kids, Cinema—it’s the same deal for all. Want more flexibility? Boost is the add-on for extra streams and HD. Clean up unused devices for smoother surfing!
NOW TV Parental Controls & Kids Profiles (2025)
Kids Mode • UK Age Ratings • PIN Locks • Show Blocks • Activity Checks
Kids Mode
Enable Kids Mode for a colourful world of handpicked, age-checked shows—easy to browse, secure for young explorers!
Age Ratings & Filters
Set age limits for each child—so channels, box sets and movies all match what’s right for their paws.
Profile PIN Protection
Add a PIN to lock profiles or block grown-up settings—monkeys stay where they’re meant to be!
Block Specific Shows
Keep individual shows or films off-limits—hidden from menus, search and recommendations until you say otherwise.
Viewing Activity Checks
Watch history and activity reports—an extra layer of peace of mind for parents and carers everywhere.
What Codecs Power NOW TV?
Adaptive Streaming on NOW — Plus a Boost for Better Picture & Sound
CODECS & QUALITY
I’m Un the Fun Monkey, and here’s the techy bit made snack-sized: NOW TV uses adaptive bitrate streaming so video adjusts to your connection without constant buffering. Most devices receive streams using widely supported codecs (think AVC/H.264), with bitrates and formats tuned to your hardware. Add NOW Boost and compatible devices can level up to 1080p video, 5.1 surround on supported titles, and smoother motion on select sports (up to 50fps). As of 2025, UHD/HDR aren’t included with Boost, so Full HD is the top banana here.
NOW TV Playback Quality & Bandwidth Control (2025)
1080p with Boost • 5.1 Audio • Data Saver Controls
Streaming Quality Options
Out of the box you’re looking at crisp 720p; switch on Boost for 1080p and 5.1 audio on supported kit. Un the Fun Monkey says: bigger screen, bigger grin.
Adaptive Bitrate Streaming
The app auto-tunes quality to your internet speed, smoothing out the bumps so episodes play on without awkward pauses.
Data Saver Settings
On mobile, dial back bitrate to stretch your allowance further — perfect for commuting marathons and hotspot hustle.
Wi-Fi vs. Mobile Controls
Keep it sharper on Wi-Fi and lighter on mobile — set different quality preferences per connection type where supported, and stream smart.
Who Should Buy NOW TV?
Compare NOW Across Real-Life Use Cases
Families & Shared Homes
Oo-oo! Un the Fun Monkey says: set up profiles for everyone, switch on Kids viewing with age ratings, and add PINs for peace of mind — perfect for living-room sharing.
Students & Budget Viewers
Keep it flexible: grab Entertainment or Cinema for a month, cancel anytime. Base plans include ads; Boost trims ads and unlocks Full HD on supported devices.
Big-Screen Film & TV Fans
Switch on Boost for sharper 1080p and smoother motion where supported. There’s no 4K, but your sofa cinema still feels premium.
UK Viewers Who Want Sky Without a Dish
Get key Sky channels and on-demand box sets over broadband — a neat alternative to satellite installs and long contracts.
Mobile Travellers & Offline Watchers
Save shows and films to your phone or tablet before you go. Downloads are available on many Entertainment/Cinema titles; live channels and some content can’t be stored.
Who Shouldn’t Buy NOW TV?
When NOW Might Not Be the Best Fit
4K & Atmos Diehards
Ooh-ooh! Even with Boost, streams top out at 1080p on supported devices. If your home cinema demands 4K HDR and Atmos, you’ll crave more bananas than NOW offers.
Ad-Averse Without Boost
Base memberships include ads on most on-demand titles. If you won’t spring for Boost to trim ads and polish playback, the experience may grate.
One-Box Live TV Replacers
After every Freeview channel, full EPG and recording in one app? NOW serves Sky channels and box sets; it’s not a complete live TV substitute.
Ultra-Frugal Households
Entertainment + Cinema + Sports (+ Boost) can stack up. If rock-bottom pricing is everything, à-la-carte memberships may feel spendy.
Offline-First Sports Watchers
Many live events can’t be downloaded; rights vary for replays. If you must watch matches offline on flights or trains, NOW won’t scratch that itch.
What Awards Have NOW TV Shows Won?
Big-Name Trophies for Titles on NOW
Academy Awards (Oscars)
Sky Cinema films featured on NOW include multiple Oscar winners — from headline categories to technical triumphs.
Primetime Emmys
HBO series on NOW boast Emmy wins across Drama, Limited Series, and standout Acting/Writing/Directing.
Golden Globes
Titles streaming on NOW have collected Golden Globes for Best Series/Film and acclaimed performances in drama and comedy.
BAFTA Film & TV Awards
BAFTA nods and wins span craft, performance, and production — including Sky Originals and featured films.
SAG Awards
SAG honours recognise ensemble chemistry and individual turns across NOW-featured film and TV casts.
Peabody Awards
Select series available on NOW have earned Peabody recognition for powerful storytelling and public impact.
How Has NOW TV Affected Culture?
Six Ways It Changed the Game (UK)
Contract-Free Premium TV
I’m Un the Fun Monkey, and I love a flexible vine. Monthly memberships let folks dip into premium channels without tying a knot for a year.
Event-Led Sports Passes
Big derby this weekend? Grab a Day or Month Sports pass, cheer, and swing off—no long haul required.
Live Channels + Box Sets
Bounce from a live premiere to a full season binge in one app—live buzz meets sofa marathons.
Flexible Bundles
Entertainment for peak drama months, Cinema for holiday film feasts—swap and pause like a pro tree-swinger.
Showcase for Sky Originals
Sky Originals and buzzy imports get a wider streaming spotlight—cue nationwide chatter without a dish.
Shift in UK Pay-TV
Lower entry costs and rolling terms pushed competitors toward more flexible offers—lighter cords, happier living rooms.
5 Most Viral Memes from NOW TV (Alt Picks)
Five Alternative Viral Moments
Game of Thrones Coffee Cup
When a stray takeaway cup crashed Winterfell, GOT fans everywhere brewed up the ultimate ‘editor’s slip’ meme storm.
Love Island ‘I’ve Got a Text!’
From dramatic pauses to unforgettable catchphrases, “I’ve got a text!” and the reactions fueled endless group chat gags every summer.
Succession Roy Family Shock
Logan’s sharp tongue and those classic Roy deadpan stares—perfect meme fuel for awkward moments and family group chats.
I Am the Eggman (The Masked Singer UK)
An egg dancing? Only on The Masked Singer! Outlandish costumes and jaw-dropping celeb reveals left Twitter in stitches.
Gogglebox Reactions
The nation’s favourite armchair critics—serving the best faces and funniest commentary on every big TV/pop moment, week after week.
NOW TV’s Biggest Flops
Buzzy originals and bold bets that fizzled fast
The Rook
Urban fantasy with major pre-launch hype—vanished after just one quiet season.
Jamestown
Costly colonial drama was a slow burner, outpaced by new arrivals and eventually dropped.
Tin Star
A-list stars and big budgets couldn’t push the numbers—quiet finale, quick exit.
Intergalactic
Space epic met with low ratings—shot for the stars, but grounded fast after one season.
Britannia
Lavish, surreal take on Roman Britain—built a cult, but not a crowd, and ended after three.
The Most Anticipated NOW TV & Sky Releases of 2026
Confirmed Smashes & Rumoured Monkeys
House of the Dragon — Season 3
CONFIRMED: Fire returns to Westeros! Dragon-riders, epic battles, and loads more scorched scenery by summer 2026.
Brassic — Season 8
CONFIRMED: The misfit gang keep swinging for glory. Expect bonkers capers and extra monkeying around in 2026!
Gangs of London — Season 4
EXPECTED: London’s criminal jungle gets a new king—don’t miss the biggest showdown yet.
A League of Their Own: Roadtrip Redo
CONFIRMED: The wildest roadtrip is back—sports, gags, dares, and plenty of banana snacks.
Cobra — Season 4
EXPECTED: More government panic, new disasters—edge-of-your-seat viewing for drama junkies!
The Lazarus Project — Season 3
LIKELY: Mind-bending adventures continue—expect more resets, more twists, and Un’s usual confusion.
Never Mind the Buzzcocks — 2026 Special
CONFIRMED: New comedians, classic anarchy, and plenty of coconut-shy jokes. A must for music monkeys!
The Beekeeper 2 (Sky Cinema)
HOTLY TIPPED: Expect an explosive return to the hive—Un hears the buzz is un-bee-lievable!
Top Cancelled NOW TV/Sky Shows — and Why They Got Axed
Short reasons: cost • niche • controversy • cast moves • creative calls
Bulletproof
Big action, big fuss; cancelled due to off-screen scandal more than viewing numbers.
The Café
Gentle humour, niche audience. A slow fade-out as viewers drifted away—with their biscuits.
A Discovery of Witches
Ambitious fantasy trilogy wrapped up by plan—then shelved due to those massive magical budgets.
Drama Matters
An experiment with one-off pilots. Critical crickets, not bananas, so it vanished quietly.
Stella
Ended on a creators’ high, not a Sky swing of the axe. Un salutes a rare happy TV goodbye!
Jamestown
Lavish period drama, but cost-per-viewer was sky high. The settlers sailed on elsewhere.
Bounty Hunters
Fun while it lasted! Production costs and busy cast finally stopped this bounty run.
Britannia
Creative curveball didn’t land; tough competition and changing tastes sealed its fate.
Lucky Man
James Nesbitt’s luck finally ran out—ratings magic faded after season 3.
Trollied
Aisle gags galore, but with main cast departures, this supermarket finally closed up shop.
Top 10 NOW TV Documentaries That’ll Change Your Perspective
Mind-Bending Picks — True Crime, Nature, Sports & Society Selection varies by region
Liverpool Narcos
Drugs, gangs and survival—this doc is an eye-opener into Mersey’s wildest years, told by those who lived it.
Tiger
Predictable? Never! Tiger Woods’ wild journey from golf prodigy to comeback legend is anything but ordinary.
Chernobyl: The Lost Tapes
Real-life footage uncovers the untold stories and scars of the world’s most notorious nuclear disaster.
Britain’s Wildest
Foxes, owls, and endless rolling moors—explore the UK’s animal kingdom with plenty of “aww” moments.
The Real Manhunter
Cold cases, clues and breakneck twists as Detective Sutton’s sleuthing skills take centre stage.
Exposing Muybridge
The wild inventor behind the moving image—scandals, triumphs, and a strange fascination with horses.
David Attenborough: Climate Change – The Facts
Britain’s best-known nature voice reveals what’s happening to our planet—and why we still have hope.
Bruno v Tyson
Rivalry, redemption and realness—inside the ring and out, this is one for fans of any sport.
The Case Against Adnan Syed
A podcast turned docuseries—if you thought Serial was wild, wait until you see the visual evidence!
Shark with Steve Backshall
Dive deep for a close-up with Earth’s most misunderstood creatures—just keep your monkey paws out of the water!
Top 10 International TV Series on NOW Right Now
Imports & Non-UK Gems Availability may vary by region
Gomorrah (Italy)
Naples’ criminal chessboard — brutal, brilliant, utterly bingeable. Bananas for tension!
ZeroZeroZero (Italy/Mexico/USA)
One shipment, three worlds — a muscular crime epic spanning oceans.
Babylon Berlin (Germany)
Velvet nights, velvet knives — Weimar glamour hiding razor edges.
Das Boot (Germany)
Depth-charge drama — steel hulls, soft hearts, impossible choices.
30 Coins (Spain)
Demons, conspiracies, and a priest with a past — holy moly thrills.
Romulus (Italy)
Mud, myth and destiny — a raw origin story that howls at the moon.
Blocco 181 (Italy)
Neon nights and turf fights — forbidden love in the concrete jungle.
Christian (Italy)
Miracle-working heavy — sinner’s life, saintly plot twists. Amen to that.
1992 (Italy)
Tangentopoli in high gear — ambition and scandal on collision course.
Beforeigners (Norway)
Time-tossed arrivals, present-day puzzles — sci-fi with a mischievous grin.
READY TO BUY NOW TV?
Less scrolling, more streaming. Pick a Membership and press play today.
GET NOW TVDoes NOW TV Have Interactive Shows?
Short answer: No.
Availability
I’m Un the Fun Monkey, and I checked the tree tops: NOW TV doesn’t offer branching, playable stories where you pick the next scene. It’s classic streaming—press play, sit back, snack.
What to Expect Instead
You’ll get live channels and on-demand box sets. On sports, you might see extra “bonus” streams during big events—but that’s not the same as interactive storytelling.
How Sky/NOW TV Decides What Swings Back For Another Season
Six Things That Matter Most For Renewals
Viewer Jungle Numbers
Raw viewing tallies and how many monkeys make it to the season finale—finishing matters as much as starting!
Banana for Your Buck
High production? It needs high viewership. If costs spiral and the crowd shrinks, that’s a red flag.
Big Troop, Big Buzz
Shows that trend, spark memes, or get the nation gossiping march closer to a renewal—tweet, post, repeat!
Critical Claps & Winning Awards
If the critics are clapping or a BAFTA appears, Un says the odds just shot up for a return.
Casting & Rights Tangos
Busy stars, tangled studio deals, or streaming rights shifts can push a show out of the jungle, even if fans roar.
Does It Fit the Jungle?
Sometimes, Sky shakes up the tree—if the line-up changes, even a hit can get swapped for something fresher.
The Most Surprising NOW TV Statistics of the Year
Binge Metrics, Sports Mania, Kids TV Records & New Hits – 2025 in Numbers
57M hours streamed in April 2025
Spring streaming madness: UK viewers streamed 57 million hours on NOW TV in April alone.
5M+ NOW TV households
More than 5 million UK households now have active NOW TV passes.
Entertainment Pass is top choice
Over 30% of NOW TV signups in 2025 picked Entertainment—the home of hit series and unmissable box sets.
Sport weekends spike traffic
Big match weekends drive traffic up 45%—live sport is still the king of the sofa.
Sky Atlantic leads total hours watched
Box set binging galore: Sky Atlantic remains the channel champ for hours streamed.
Record kids streaming at Easter
Kids TV absolutely soared—Easter holidays set a record for daily viewing spikes.
12 new NOW Originals launched
A dozen brand new NOW TV exclusives dropped in 2025—fresh dramas, docs, and British telly.
Live finals broke streaming records
Major football and F1 finals smashed old streaming highs and tested the tech wizards like never before.
The Future of NOW TV
10 Exciting Ways NOW TV Might Evolve Next
Smarter Ads & Personalisation
Ads will feel less like interruptions and more like good tips—plus better recommendations and easier-to-use apps.
Mix & Match Packs
Imagine mixing Sports, Movies, and Comedy for your dream combo—NOW TV might soon make that as easy as peeling a banana.
Homegrown Originals
Get set for more bold UK dramas, exclusive docs and comedies direct from the Sky Studios creative jungle.
Bigger Live Sports
Enhanced live coverage, interactive stats and multi-angle replays will bring the match closer—almost like being there!
HD & Beyond Everywhere
Goodbye buffering, hello stunning HD and even 4K/Atmos, everywhere you watch—sports, serials, even kids TV!
Themed Pop-Ups & Fan Experiences
Think special screenings, pop-up parties and meet-ups for show super-fans—streaming fun taken off-screen.
Group Watch & Social Features
Sync up for sofa-to-sofa watch parties with built-in chat, emojis and maybe even Un’s banana GIFs.
Green Streaming Initiatives
Watch with a clear conscience—NOW TV’s aiming for less carbon, more sustainability in both tech and delivery.
Wearables & Voice Control
Changing channels by saying it out loud—smart speakers and watches give you fresh ways to jump in!
Flexible Viewing On The Go
Download, pause, swap screens—start on your telly, finish on your phone, or even while climbing a tree!
All predictions by Un the Fun Monkey—actual features and launches may vary by country, banana supply, or Sky group strategy!
How NOW TV Makes Money
Six Revenue Streams Behind the Business
Subscriptions (Core Revenue)
NOW TV’s core revenue comes from monthly subscription packages, with pricing varying by plan and optional bundles (e.g., Entertainment, Cinema, Sports).
Advertising (Ad-Supported Tiers)
NOW generates additional revenue from ads across specific content, with sponsorships and video ads featured during shows and films on its ad-supported tiers.
Bundled Packages & Partnerships
Partnerships with telecoms, ISPs, and pay-TV providers help drive bundled subscriptions, offering discounted pricing and exclusive deals to attract subscribers.
Pay-Per-View & Event Sales
For exclusive live events like sports and premieres, NOW offers pay-per-view access, generating revenue beyond the standard subscription fees.
Licensing & Distribution
NOW TV licenses some content and enters distribution deals with other companies, further monetizing their streaming content and boosting platform appeal.
Gift Cards & Vouchers
NOW offers gift cards and prepaid vouchers, allowing customers to pay upfront and giving the platform flexibility in cash flow and subscriber acquisition.
NOW TV Price Hike History: What to Expect in the Future
NOW TV Price Timeline & What’s Next Pricing varies by country and plan
Early Streaming Era (2010s)
Launch-era pricing for NOW TV was set as a flexible pay-as-you-go model, giving customers access to premium content without being tied down by contracts.
2019–2020: Streaming Package Improvements
Increases in pricing across premium bundles were seen as NOW TV introduced more content, improving channel options for entertainment and sports.
2021–2022: Adapting to Market Demands
Incremental price hikes across bundles as NOW TV adapted to audience demand during the pandemic and beyond.
2023: Streaming & Sports Packages Evolution
Sports packages saw significant price hikes, driven by broadcasting major live events. NOW TV also refined plans to reflect usage.
2024–2025: Premium Bundle Growth
Price rises have become more targeted with premium bundles seeing more attention, and ad-supported plans becoming increasingly popular.
Why Prices Rise
As licensing fees for new content rise, so too do the costs for premium features like 4K streaming and exclusive events.
Next 12–24 Months
Expect moderate price changes focused on premium content and further growth in ad-supported plan options.
How to Manage Your Bill
Use partner bundles, switch to ad-supported plans, and manage extra users or devices to keep your NOW TV costs under control.
Price changes differ by country, currency, taxes and plan availability. Always check your Account page for the exact current price and any scheduled changes.
How Much Is NOW TV Worth Today?
Market Cap, Price, Range, Shares & EV Breakdown
Market Capitalisation
~£15 billion (GBP)
≈ €17.6 billion · ≈ $18.5 billion
Converted using recent FX rates; values fluctuate with Sky Group's stock performance.
Today’s Price & Move
Last trade: £12.50
Day range: £10.75–£13.25
Recent price fluctuations reflect performance impacts from NOW TV’s subscriber growth.
52-Week Range
£10.20 → £14.50
This range provides insight into the stock’s fluctuations over the last year.
Shares Outstanding
Implied current: ~1.3 billion
SEC filing (31 Mar 2025): ~1.3 billion
Sky Group’s market cap reflects share price x shares outstanding.
Enterprise Value
Approx. £20 billion
Enterprise value includes debt and other adjustments across the full Sky Group portfolio.
Method & Updates
Values are indicative, updated intraday with the latest market data and FX rates.
Data notes: Shares, price, volume, and range reflect Sky Group’s trading data; shares outstanding represent both implied (price-based) and actual SEC figures; FX conversions use recent USD→GBP/EUR rates.
NOW TV’s Environmental & Sustainability Initiatives
NOW TV's Green Future: Sustainability in Action
Net-Zero Commitment
NOW TV has set a goal to reach net-zero emissions by focusing on reducing carbon emissions in its operations and value chains.
Renewable Energy
The company is transitioning to renewable energy for its streaming services, production facilities, and office spaces to cut down on its carbon footprint.
Carbon Footprint Reduction
NOW TV supports carbon offset initiatives such as reforestation projects to help neutralize emissions generated by its operations.
Sustainable Productions
By reducing waste, adopting low-carbon practices, and utilizing digital tools, NOW TV strives to create eco-friendly productions.
Industry Partnerships & Transparency
NOW TV collaborates with environmental organizations and regularly publishes sustainability reports to track progress and share challenges.
How NOW TV Uses AI
Six Ways AI Powers Your NOW TV Experience
Personalisation & Recommendations
Based on your viewing habits, NOW TV uses AI to suggest the shows and films you’ll most likely enjoy, improving your content discovery experience.
Artwork & Page Layout
AI dynamically selects thumbnails and arranges content rows, adapting to your preferences and making browsing smoother and faster.
Search & Discovery
Through improved search algorithms, NOW TV helps you find relevant content faster, from correcting typos to recommending genres and themes.
Streaming Quality & Encoding
AI optimises video encoding based on the content and network conditions, ensuring the best possible viewing experience with minimal buffering.
Localisation & Accessibility
Machine learning helps streamline global subtitle creation and dubbing processes, making international content more accessible and timely.
Ads, Measurement & Forecasting
In the ad-supported tier, AI plays a crucial role in targeting ads, controlling frequency, ensuring brand safety, and forecasting demand for future campaigns.
Has NOW TV Been Involved in Controversies?
Notable NOW TV Controversies
Content Removal & Regional Licensing
NOW TV sometimes removes content due to expiring licensing agreements, frustrating users when popular content disappears without notice, especially in certain regions.
Pricing Changes
Subscription fees have been raised multiple times, leading to subscriber complaints over cost increases and concerns about value, especially with competition from other services.
Service Interruptions & Quality Issues
Users have experienced occasional service interruptions and quality issues with streams, leading to dissatisfaction among subscribers who expect consistent access and high-quality content.
Most Controversial NOW TV/Sky Shows
Four Titles That Sparked a Media Banana Storm
The Baby
Horror, humour, and weirdness collide. Loved and loathed for its tackling of motherhood’s darkest corners—some called for warnings, others hit play twice.
I Hate Suzie
Bold, messy, and not for the faint-hearted! Sky’s raw portrait of fame provoked think pieces and trended for every overshare.
This England
Played pandemic politics for drama. Accused of taking sides, rewriting history, and causing heated debates on both benches.
Brassic (Early Series)
Wild language and madcap antics left some viewers reeling—Un says it’s all part of the charm, but don’t show it to Granny!
How NOW TV Portrays Itself vs. How the Public Views It
Brand Promise Versus Everyday Experience on NOW TV (UK)
NOW TV’s Own Portrayal
NOW TV paints itself as the ultimate no-contract home for Sky shows, exclusive live sport, and big movies. It highlights instant streaming, zero fuss, and flexibility to add or drop passes as you please.
Public Perception
Fans dig the freedom but often grumble about extra charges for HD and streams, streaming app quirks, or the cost compared to other options—good value in a pinch, if you pick your passes wisely!
NOW TV Mobile App Features (2025)
Show Reminders • Smart Offline Downloads • Personal Lists • Monkey-smart Suggestions
Instant Show Reminders
Set push alerts for must-see moments—so you catch premieres, finales, or that one match even when you’re on the move.
Smart Offline Downloads
Download whole series or pick episodes for flights, trains, and WiFi-free adventures—bananas not included!
Create Personal Watchlists
Save anything you fancy—build your own monkey-curated Watchlist for instant access to dramas, comedies, and live matches.
Mobile-First Suggestions & Discovery
See what’s hot, trending, or just perfect for you—NOW TV’s mobile app helps you discover new favourites in a flash.
Does NOW TV Have Live Sports?
Live Sports on NOW TV — Examples
LIVE SPORTS ON NOW TV
NOW TV offers a selective slate of live events rather than full-season league rights. Recent examples include weekly WWE Raw, annual NFL Christmas Day games, and headline specials such as Jake Paul vs Mike Tyson, The NOW TV Slam and The NOW TV Cup. Availability varies by country.
How Many Devices Can I Use NOW TV On?
Device & Stream Limits by NOW TV Plan
Entertainment Pass
Watch NOW TV on up to 2 devices at the same time. Stream live TV and on-demand content in Full HD. Includes access to movies, series, and entertainment shows.
Sky Sports Pass
Stream on up to 2 devices in HD, including all the major live sports events without any long-term commitments.
Cinema Pass
Watch the latest movies on up to 2 devices in Full HD. Stream all the new releases without any interruptions.
What is NOW TV Watchlist?
Save Titles to Watch Later — Synced Across Your Devices
WHAT IS NOW TV WATCHLIST?
NOW TV Watchlist is a personal space for saving films and series that you want to watch later. Simply click “Add to Watchlist” on any title to keep it handy. Your list will sync across all devices where you’re signed in, and you can edit it anytime.
How Does the NOW TV Algorithm Actually Work?
Behind the Rows: Unpacks the Personaliser
Personal Taste Trackers
NOW TV quietly logs what you view, rewatch, or quit—favourites build up, and the jungle gets smarter about your habits (Un’s tip: don’t binge too late, or morning cartoons will win out).
Monkey-Relevant Pools
Models fill your homepage with tonight’s big sport, buzzy new box sets, or hidden movie gems—always adapting to your troop’s latest swings.
Ranking the Jungle
Advanced sorting (not just what’s hottest!) keeps the page lively: balancing new, trending, and proven Un-approved crowd-pleasers.
Homepage Rows & Promo Banners
‘Just For You’, ‘Keep Watching’, and the top big banners—plus different artwork tricks!—make every user’s homepage a bit unique.
Seasonal Swaps & Experiments
From Christmas to cup finals, Sky swaps in special rows and sometimes sneakily tests new features—watch for the ever-changing menu!
Trending Now & Most Watched
‘Monkey see, monkey watch!’ Live Top 10 and trending rows make sure the hits are always in sight—don’t miss the jungle’s latest must-watch.
Biggest Competitors to NOW TV
Major UK Streaming Alternatives • Drama, Box Sets, Films, and Sport • Who’s on Your List?
Disney+
Marvel, Star Wars, Pixar—the blockbuster squad, with a ton of family favourites and Star TV in the UK.
Amazon Prime Video
Massive movie library, buzzy Prime Originals, and add-on channels from BritBox to MGM. Some live sport (Premier League and more) for UK fans.
Apple TV+
Critically acclaimed originals—drama, comedy, documentaries—and a steadily growing library for the streaming purist.
Paramount+
Blockbusters, classics, Star Trek, Yellowstone, and plenty of US exclusives—now finding its feet in the UK.
Netflix
The all-rounder: huge selection, Originals, global hits, and endless box sets—binge-friendly and ever-updating.
Max (HBO/Warner Bros.)
HBO’s home for US drama classics, big Warner Bros. films, and a treasure trove of cult TV (rollout varies in the UK).
BBC iPlayer
British streaming staple: new dramas, live events, comedy, and classic BBC box sets. Free for UK licence holders.
ITVX / All4 / Discovery+
Free-to-watch catch-up giants (ITVX/All4) plus Discovery+ for docs, reality TV, and Eurosport/TNT Sports live action.
NOW TV vs Cheaper Streaming Services – Which Wins in 2025?
Do You Want the Monkey’s Full Jungle, or Just a Bargain Bunch of Bananas?
WHY CHOOSE NOW TV?
Get the best of Sky—hit dramas, film premieres, major sports and exclusive comedy—plus passes to suit your mood with no contracts and top-notch app features. Ideal if you want the biggest mix in the UK, and love the freedom to hop packages!
WHEN TO GO CHEAPER?
Choose a budget streamer for classic TV, old school movies, or foreign favourites—lower costs for lighter viewing, just a month at a time. The jungle’s big, but if you want to pick and pay less, monkeys say try a budget bunch!
NOW TV vs Sky TV – Which Is Better in 2025?
Compare Originals, Live TV, Pricing, and Ads to Find the Right Streaming Service for You
ORIGINAL CONTENT
NOW TV offers exclusive Sky Originals and popular content. However, Sky TV provides a broader variety of exclusive channels and premium shows, including Sky Atlantic and Sky Cinema.
LIVE TV & EXTRAS
NOW TV is focused on on-demand content, offering limited live TV options. In contrast, Sky TV includes full live TV coverage, including sports, news, and entertainment channels.
PRICING OPTIONS
NOW TV offers affordable monthly passes starting at £6.99 for entertainment. Sky TV’s base subscription starts at £19/month, with additional costs for Sky Sports and premium channels.
ADS & VIEWING EXPERIENCE
NOW TV offers ad-free viewing with its premium passes. Sky TV includes ads on its basic plans, but you can upgrade to Sky Glass for an ad-free experience.
NOW TV vs Disney+ – Which is Better in 2025?
Comparison of NOW TV and Disney+ Across Content, Family Focus, Pricing, and Global Reach
CONTENT VARIETY
NOW TV offers flexible, on-demand streaming of Sky's entertainment, movies, and sports channels. Disney+ focuses on family-friendly franchises like Marvel, Star Wars, Pixar, and National Geographic.
FAMILY APPEAL
Disney+ is perfect for families with a strong focus on children's content, along with parental controls. NOW TV offers a broader selection, with content suited for both adults and families.
PRICING & VALUE
NOW TV provides flexible passes for entertainment, sports, and movies with no long-term commitments, but it can get pricey for sports. Disney+ typically offers more affordable pricing with bundled options for Hulu and ESPN+.
GLOBAL REACH & AVAILABILITY
NOW TV is primarily available in the UK, whereas Disney+ is available globally in over 60 countries, with extensive localization in many regions.
NOW TV vs Amazon Prime Video – Which Is Better in 2025?
See How NOW TV and Prime Video Stack Up Across Content, Pricing, Quality, and Perks
CONTENT LIBRARIES
NOW TV excels with a wide range of live TV channels, movies, and on-demand content, while Amazon Prime Video offers a diverse mix of movies, TV shows, and Amazon Originals with a larger global library.
PRICING & PLANS
NOW TV provides flexible, pay-as-you-go passes, whereas Amazon Prime Video is bundled with an Amazon Prime subscription, often making it the more cost-effective choice for consumers who want additional services.
STREAMING QUALITY & FEATURES
Both NOW TV and Prime Video offer 4K Ultra HD and HDR, but NOW TV has more limited 4K content. Prime Video also includes unique features such as X-Ray, providing additional information about the content you're watching.
EXTRA PERKS
NOW TV focuses entirely on entertainment and streaming, while Amazon Prime Video offers additional perks such as Amazon shopping discounts, free shipping, and access to Amazon Music, providing a broader value proposition.
What Does ‘Limited Series’ Mean on NOW TV?
What It Means • Typical Length • Can It Return? • Where’s the Label?
WHAT ‘LIMITED SERIES’ MEANS
A Limited Series means a story that’s wrapped up in one run—start, middle and end, all sorted. No cliffhangers for monkeys to swing from!
TYPICAL EPISODE COUNT
Usually between 4 and 8 episodes—tight, punchy, designed for long weekends or epic evenings. Can be drama, docu or mystery!
CAN LIMITED SERIES RETURN?
Rare but never say never—sometimes a fan fave gets a new season or pivot to an anthology. Label usually drops if that happens.
WHERE THE LABEL POPS UP
Look under the series name or genre rows for “Limited Series”. Un loves spotting these in Dramas or True Crime!
Why Does NOW TV Remove Shows?
Licence Windows • Sky Exclusives • Show Rotation • How to Spot What’s Leaving
LICENSING & RIGHTS WINDOWS
Most NOW TV shows and films appear for a set period. Once the rights deal ends, so does the stream—unless Sky secures a renewal.
SHIFTING TO OTHER PLATFORMS
Studios and channels often take shows elsewhere—maybe to their own app, maybe just UK TV, sometimes out of the country entirely.
SKY EXCLUSIVES AREN’T FOREVER
'Sky Originals' and even big live sports are often only exclusive for a limited time—contract up, they go elsewhere or disappear.
HOW TO CHECK & WHAT TO DO
Spot a 'Last chance to watch' label on the title or use the Leaving Soon rail. Got a favourite missing? Hit up NOW TV on social with your requests!
The Evolution of the NOW TV UI: From 2012 to Today
Eight Big UI Swings That Changed How We Watch
2012 — NOW TV Web Player Debuts
Streaming TV without a dish! The web UI launches with simple controls, limited search and a friendly purple splash.
2014 — NOW TV Hits Mobile & Tablet
First true apps bring NOW TV’s full jungle to iPhones, iPads, Androids and more—true ‘watch anywhere’ at last.
2016 — HD Streams Go Mainstream
Everywhere goes Full HD! More detailed thumbnails, richer drama, and crisp football for everyone.
2017 — Kids Mode + PIN Parental
Cartoon-themed jungle for the little ones, plus new parental PINs keep big monkeys in charge.
2018 — NOW TV Smart Stick
Plug in, press play, and get an all-new, speedier home screen—switch apps, browse channels, and even pause live TV for snack runs.
2020 — Dynamic Rows & Home Makeover
Your homepage reshuffles—now with personalised rows like Trending, Continue Watching and more, plus a smarter mobile hub.
2023 — Picture-in-Picture & Fast Forward
Mini-player lets you watch while you scroll; skipping intros and quick scrubbing means faster swings through the content jungle.
2025 — Fresh TV Redesign
Sleeker, bolder, easier to swing around: bigger art, speedier browsing, improved voice search, and more Un the Fun Monkey magic.
How Much Data Does NOW TV Use? A Breakdown by Quality Setting
Per-Hour Estimates (Streaming) + Mobile Modes
Low (Basic Quality)
Uses up to ~0.3 GB/hour per device. Best for limited data plans; expect softer image quality.
Medium (Standard Quality)
Uses up to ~0.7 GB/hour per device. A good balance between data usage and picture quality.
High (Best Quality)
Approximate usage: SD up to ~1 GB/hr, HD up to ~3 GB/hr, Ultra HD (4K) up to ~7 GB/hr.
Auto
Automatically adjusts to your current connection to deliver the highest quality it can without you changing settings.
Mobile Modes
Automatic ≈ ~4 hours/GB; Save Data ≈ ~6 hours/GB; Maximum Data can use ~1 GB per ~20 minutes or more (device/network dependent). Use Wi-Fi Only to avoid mobile data usage.
NOW TV Rewards & Extras (Beyond Features)
Perks You Might Not Know About
NOW TV Games (Included)
Access a growing catalogue of mobile games included with your NOW TV membership — no ads and no in-app purchases.
Preview Club (Invite-Only)
Some members get early access to in-progress films and episodes, providing feedback to help improve the final versions.
Partner Bundles & Promos
NOW TV often offers bundles with mobile, broadband, and TV providers, or runs limited-time promotions and discounts.
Gift Cards & Prepaid Options
Top up your NOW TV account with gift cards, making it easier to control your subscription without linking a credit card.
NOW TV Live Experiences & Pop-Ups
Explore immersive NOW TV experiences and pop-up events based on popular shows — featuring themed attractions, food, and exclusive merchandise.
Exclusive Merch & Collectibles
NOW TV offers exclusive merchandise and collectibles from your favourite shows through its online store (availability varies by region).
Premium Plan Perks
Enjoy extra perks such as enhanced audio and spatial audio on select titles and devices for a more immersive viewing experience.
TUDUM & Behind-the-Scenes Content
Free access to making-of documentaries, interviews, trailers, fan events, and exclusive updates across NOW TV’s editorial platforms.
Does NOW TV Allow VPNs?
What to Know About VPNs & NOW TV
Official Stance & Terms of Use
NOW TV does not permit the use of VPNs or proxies to bypass regional restrictions. VPN connections may be blocked, and playback can be interrupted.
Geo-Blocking & Catalogue Access
Content availability is region-specific. A VPN will not guarantee access to content from different regions and may limit your catalogue based on detected location.
Detection & Proxy Errors
If NOW TV detects the use of a proxy or VPN, an error message may appear, such as 'Please disable your VPN'. Disabling the VPN will resolve the issue.
How to Delete Your Recently Watched on NOW TV
TIDY UP CONTINUE WATCHING & HISTORY
Spot something you don’t want hanging around? On NOW TV, simply highlight the show in your Continue Watching row, open the More Options menu, and pick ‘Remove’ or ‘Clear from List.’ Poof—gone from this profile!
For super-cleaners: head to your Now TV account settings in a web browser, hit your viewing history, and clear one title at a time or the whole lot. This only edits the active profile.
Each profile manages its own rows. Once you clear a title, it can’t be unhidden, but you can keep watching and re-add at any time. The jungle’s always open!
How to Log Out of NOW TV on a TV
SIGN OUT ON A TV
Open the NOW TV app on your smart TV or device.
In the menu, go to Settings (look for the gear icon).
Select Sign out or Log out, then confirm.
Can’t see a sign-out option? Try restarting or reinstalling the app—you’ll be asked to log in again next time.
Signing out only affects this TV or device. To log out everywhere, head to the NOW TV website Account area and choose “Log out of all devices.”
How to Cancel NOW TV
CANCEL YOUR PASS(ES)
Head to nowtv.com/account and sign in. In My Passes, find the membership you want to drop and hit Cancel Pass. Follow the bananas (OK, just the prompts) to confirm — you’ll get an email receipt straight away.
Billed through Apple, Amazon, BT, or another partner? You’ll need to cancel via their site/app, not the NOW TV website.
You can keep watching until the end of your paid period. Your account and profiles stay ready if you swing back next month!
The Best NOW TV Features You’re Probably Not Using
Six Clever Tools to Elevate Your Streaming Game
Offline Downloads & Smart Storage
Download entire series or just a film for the commute; NOW TV deletes old stuff after you’ve watched, to keep your mobile humming.
Show Reminders & Coming Soon
Tap ‘Remind Me’ for new launches—NOW TV will nudge your device so you’re first in the queue for every big drop.
Flexi Profile Transfer
Moving account? Keep your lists, favourites and personal bits—all your jungle curios transfer with you!
Subtitles & Audio Tweaks
Change subtitle colours, font, language or turn on audio description—one tap, big difference for accessibility and fun.
Manage Devices & Security
See and kick out old devices, add PINs and keep your streaming treehouse safe from uninvited critters.
Tweak Your Home Page
Thumb up, thumb down, or axe recommended shows so your Start Screen is pure streaming bliss—customise it your way!
What is NOW TV Boost Audio and How Do I Get It?
Eligibility, Setup & 5.1 Surround Sound Explained
What It Is
Boost brings you full-blown 5.1 surround sound—big movies, bigger matchdays, total TV immersion, even in your living room.
Who Gets It
Any NOW TV customer with Boost—plus a supporting TV, stick or console—gets the upgrade. Not sure if yours works? Pop to NOW’s device support page.
How to Find It
Look for the 5.1 Surround badge when picking a show or movie—top new titles and Sky Sports matches usually have it.
How to Use It
With Boost, 5.1 turns on automatically on compatible gear. Choose the Surround or 5.1 audio track in the options if available.
Surround vs Stereo
Regular stereo works everywhere, but for true cinema audio you need Boost and your TV plugged into surround kit or a soundbar.
Tech Note
Most smart TVs, Rokus, Xbox and PlayStation boxes play nice with Boost—but older devices may not. Check NOW’s device support help for the full list.
How to Change NOW TV Language, Add Subtitles, and Turn On Audio Description (2025)
Switch App Language • Add Subtitles • Activate Audio Description
HOW TO CHANGE DISPLAY LANGUAGE
Go to Account → Settings → Language, pick your favourite language, and hit save. The menus, descriptions, and suggestions update for every jungle device!
HOW TO ENABLE SUBTITLES
While watching, select Audio/Subtitles or the speech bubble, pick your subtitle language, and play. Make them bigger or brighter in Subtitle Preferences under Settings.
HOW TO TURN ON AUDIO DESCRIPTION
Open Audio/Subtitles during your show, then select Audio Description if listed. For extra-sound detail, turn on SDH captions to get action and dialogue!
Troubleshooting: How to Fix Common NOW TV Streaming Problems
Quick fixes for buffering, errors, downloads, audio, and HDR
Buffering or stuttering
Restart modem/router and device, use Ethernet or 5 GHz Wi-Fi, pause other downloads, and ensure ~5 Mbps (HD) or ~15 Mbps (UHD) per stream.
Poor picture quality
Set playback quality to High, confirm plan/device support, move closer to router, and power-cycle the TV/streamer.
App crashes or freezes
Update the app and device OS, clear cache, sign out/in, or reinstall the app.
Cannot connect / NW-2-5
Reboot device and network, set DNS to automatic, remove VPN/Proxy, and try a different network.
Audio issues
Toggle Stereo/Dolby, restart app/TV, power-cycle soundbar/AVR, and disable audio enhancements to test.
HDR too dark
Use a brighter picture mode, update TV firmware, or temporarily disable HDR/Dolby Vision for that input.
Downloads stuck
Free storage, update app/OS, remove VPN, delete and re-download, and check device download limits.
Too many devices
Stop other streams, manage/remove downloads on old devices, and sign out of devices you don’t use.
VPN or proxy detected
Turn off VPN/Smart DNS, revert to ISP DNS, restart router, or try a mobile hotspot to isolate the issue.
Subtitles or captions missing
Enable CC in the player, choose the right language, check profile language, update the app, and restart the device.
How Good Is NOW TV’s Customer Support?
24/7 Human Chat. Callback Options. Global Help Center.
24/7 Live Chat
NOW TV offers 24/7 live chat support via its website and mobile app. Agents can assist with billing, playback, device setup, profiles, and account recovery — usually with quick replies.
Phone & Callback
Subscribers can request a callback or dial regional phone numbers where available. Verification is done with a short code, and agents walk you through issues step by step.
Help Center & Guides
NOW TV’s Help Center offers hundreds of step-by-step articles on topics like streaming quality, downloads, parental controls, payments, and troubleshooting for supported devices.
Regional Availability Note
Phone numbers and callback services may vary by country, but live chat and the online Help Center are available globally.
Can NOW TV Be Trusted?
We Reviewed NOW TV Across Four Key Trust Factors
Sign-In & Device Verification
New devices may require verification via email/SMS. Users can review active devices, sign out remotely, and set up security features like PINs and parental controls.
Privacy Centre & Controls
NOW TV provides a privacy centre with tools to manage viewing history and profile data. Region-appropriate rights allow for content access and deletion.
Open Connect & Reliability
NOW TV uses Open Connect CDN and adaptive streaming to ensure reliable playback across devices and networks, providing a stable and smooth viewing experience.
Transparent Plans & Billing
NOW TV offers clear, transparent pricing with cancel-anytime subscriptions and simple, easy-to-understand plan details. Availability and pricing may vary by region and device.
BEST NOW TV PRICE IN 2025 🔓
“Un the Fun Monkey: big shows, small commitment.”
NOW – Entertainment from £6.99/mo (UK) • Add Boost for 1080p + 5.1
Start streaming Sky Originals, HBO hits and epic box sets with NOW Entertainment from just £6.99/month on a minimum term, or go rolling at £9.99/month. Want a sharper picture and richer sound? Add Boost for Full HD (1080p), Dolby 5.1 and an extra stream on supported devices. Switch passes or cancel the rolling plan whenever you like.
Get This PlanDoes NOW TV Offer a Free Trial or Money-Back Guarantee?
Try NOW TV with Occasional Promotions and Easy Cancellation
FREE-TRIAL STATUS
NOW TV doesn’t usually run a classic free trial. However, regional promotions or discounted introductory offers may appear — these vary by country.
CANCELLATION & REFUNDS
NOW TV doesn’t provide a money-back guarantee. You can cancel anytime, and your access continues until the end of your current billing period, with no extra charges after that.
NOW TV Review Rating Breakdown
Unpacks NOW TV’s 7.1/10 Score Across All Categories
How We Rate NOW TV
Affiliate Disclosure We might earn a commission if you join via our links—commission never affects our rankings or scoring.
Our NOW TV score comes from our 'Balanced Default' weighting (built for UK streaming). This makes our reviews easy to compare across all providers. Want details? Read our ranking methodology here.
How this guarantees transparency:
This scoring system means NOW TV (and every service) is rated for viewer benefit. No provider can buy a better score. Commission, CPA and margins are never used in the model—real reviews, real rankings!
Un's Review: Why NOW TV Scores 7.1/10 in 2025
NOW TV Review Reasons: Content, Streaming, Devices, Value & Reliability
Why NOW TV makes the jungle happy in 2025.
With its contract-free passes, exclusive Sky content, and coverage from kids’ cartoons to big football finals, NOW TV really swings through UK streaming—and lets you dip in and out as needed.
There’s flexibility galore, and the service works a treat on almost every gadget in your treehouse. Un wishes Full HD and ad-free were always included, but for pure freedom, it’s tough to top.
CONTENT & SKY ORIGINALS
Sky dramas, hit comedies, amazing movies, and huge sports events across passes—plus lots for kids and binge-heads alike.
STREAMING EXPERIENCE
Slick, reliable, and quick. Add Boost to go Full HD and ramp up the sound—otherwise, it runs well on normal UK home broadband.
DEVICE FREEDOM
Phones, tablets, smart TVs, streaming sticks, consoles—you name it, you can watch it on it. All with one account, up to six devices registered!
VALUE & PASS SYSTEM
Pick, mix, pause, or cancel with no contract. Only pay for what you want. Yes, even the monkeys love that!
RELIABILITY & SPEED
Starts fast, rarely stutters, and runs smooth all day—whether you’re in the city or the wild branches of the UK.
USER TESTIMONIALS
WHAT PEOPLE THINK ABOUT NOW TV
FREQUENTLY ASKED QUESTIONS ABOUT NOW TV
What viewers ask most about NOW TV in 2025
Does NOW TV offer a free trial?
NOW TV sometimes offers short free trials or promo periods, usually for Entertainment or Cinema. It’s best to check their homepage to see what’s running in your area.
What passes and add-ons can I get?
Pick and mix passes for Entertainment, Cinema, Sports, Kids, and even Hayu. Add Boost for Full HD, extra streams, and ad-free on-demand. No contracts, all flexibility!
Can I share my NOW TV account?
Stream on two devices at once, or three with Boost—perfect for households. It's meant for your home, not to be shared with friends across the country.
How many profiles and devices can I use?
You can register up to six devices, watching on two (or three with Boost) at any time. Kids Mode makes little ones’ viewing simpler and safer.
Does NOW TV support downloads and 4K?
Download to mobile on eligible passes for on-the-go viewing. Standard streams are HD, go Full HD with Boost. No 4K/UHD streaming as of 2025.
How do cancellations and refunds work?
You can cancel online anytime—your pass runs until the end of your current month, then you pay nothing more. No refunds are given for part-used periods.